What began as a small collective driven by creative ambition has grown into a multi-generational institution that has helped shape advertising practice in Nigeria... creative, assertive, enduring ... Creativity was always tied to function.
I write my column with you in mind. I wonder, what do you want us to explore together? What do we have in common and how do we relate? What are our gaps? ... .
The complexity of the 3lb organ in our heads is staggering. Yet it evolved in a very different world to the one in which we now live. So, what does it mean to be intelligent in the 21st century? ....